We’re again with one other Cellular Video Month-to-month, the place we talk about the adjustments and tendencies concerning video within the cell app area. It may be information about ASO, UA or different methods video could be leveraged by builders and publishers
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Reddit app set up video adverts help new ratios – October 2
Reddit launched app set up campaigns again in February 2019.
Initially solely supporting a panorama 1.91:1 ratio for video adverts, they then began accepting 16:9 and 4:3 as properly.
Reddit made an improve and not solely helps 1:1 sq. and 4:5 vertical movies however mentions them as the brand new really useful ratios. This makes it even simpler to check this promising channel.
Beneath are the complete specs for Reddit app set up campaigns as of this month.
Fb testing adverts in Teams tab (restricted entry) – October 17
One of many few locations the place Fb has not been leveraging advert placements is the Teams tab.
However since Fb determined to place Teams first and enhance the consumer expertise (and subsequently engagement), why not additionally monetize that half?
So a couple of advertisers can now show their Fb feed adverts within the Group feed. The format is similar as for the information feed advert. Up to now solely single picture adverts appear to be examined however little question that if it proves profitable Fb will lengthen to video adverts as properly.
Google nonetheless A/B testing on the Google Play Retailer – October 28
It seems like Google continues to be experimenting with the way in which movies and app listings generally are displayed.
After asserting in August that movies will quickly autoplay, the knowledge has now been faraway from the “promo video” part of the Play Console assist.
As well as, AppTweak spotted that for some customers the really useful part is displaying both an animation utilizing panorama screenshots (if any panorama screenshots) or the characteristic graphic (if solely portrait screenshots).
Appears to be like like @GooglePlay has been up to date in the present day and one of many really useful part is now animating panorama screenshots or utilizing the Function Graphic #aso #mobileapps #googleplay pic.twitter.com/EWSR4BeHBr
— AppTweak (@AppTweak) October 28, 2019
Did we miss any huge information associated to cell video for October? In that case, tell us within the feedback!
The Apptamin Workforce
Posts printed by consultants from the Apptamin workforce on totally different matters, principally associated to cell video.