Google completes $2.1 billion acquisition of Fitbit By Reuters

© Reuters. Fitbit Blaze watch is seen before a presented Alphabet logo design in this image

(Reuters) – Alphabet (NASDAQ:) Inc’s Google has actually finished its $2.1 billion procurement of wearable gadget manufacturer Fitbit (NYSE:) Inc, the firms claimed on Thursday.

The offer had actually set off issues over Google’s market power as well as making use of individuals’s wellness information in targeted marketing.

The firms won antitrust authorization from the European Union in December after Google accepted limitations on just how it will certainly make use of clients’ wellness associated information.

“This deal has always been about devices, not data, and we’ve been clear since the beginning that we will protect Fitbit users’ privacy,” Google claimed in an article on Thursday.

Fitbit, as soon as the leader in the wearable tools market, has actually shed market share to Apple (NASDAQ:), Xiaomi (OTC:), Samsung (KS:) as well as Huawei recently.

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